Shopping Online for the Latest Fashion


Regardless of whether or not you’re looking for the latest dresses or fashion trends out there right now, the odds are pretty good that you are going to spend at least a little bit of time shopping for the hottest fashions online.

And while the entire world of fashion is going to be opened up to you when you decide to shop online (unlike at the local mall or boutique), having all of these options and choices in front of you can turn into a real headache and hassle as opposed to a fantastic asset – if you don’t know exactly what you’re getting into.

Luckily, it isn’t all that hard to track down the hottest fashions of this season (or upcoming seasons) if you know what you are up against, if you know exactly how to search for the best and hottest fashions today, and if you know when to pull the trigger on these purchases. If you want to get a quick head start check out one of our favorites Amuze for the latest fashion and another of our latest finds New York & Company.

We thought so.

Let’s jump right in!

Know exactly what you’re getting into ahead of time

The first thing that you need to do before you even think about shopping online for the latest fashions is to outline EXACTLY what you’re looking for in the first place. For example Athletic-wear (think Yoga, Running, Sportswear etc) then you’re better off starting with a specialist like Fabletics or Nike (of course!) rather than sorting through hundreds of products at a department store).

No, you aren’t going to be able to say that you want a “frilly and light orange – but not too orange – maxi dress from ?? designer for less than $100” all the time, but you are going to be able to have at least a ballpark idea of what you’re looking for to begin with – and that’s what narrows down the sea of options you’re going to have in front of you.

If you’re in the younger generation then we highly recommend you visit PinkIce who have a great range of current fashion. And for the more sophisticated, modern man or woman, we highly recommend browsing the excellent fashion selection at Reiss and also the up-and-coming Gilt.

Without knowing what you’re looking for to begin with, you’re going to end up spending hours and hours browsing all different kinds of online fashion catalogs and never end up putting anything in your cart.

Outline your expectations in advance. Trust us. Once you have them, one of go-to sites for no-fuss, current & reasonably priced products is Ledbury. With years of operation, Ledbury are a household name and offer a great range of men’s and women’s clothing.

Speaking of mens clothing, you cannot miss Haggar who has grown from a manufacturer of men‘s fine dress pants and slacks, into one of the most recognized and innovative apparel brands in the market.

Try to buy at least one season in advance

Secondly, you are going to want to try and buy at least one season in advance if at all possible. Lingerie is another category where it’s easy to buy one season ahead – Cosabella is a great source for bras and lingerie.

Since we are in the middle of summer fashion right now it would be a good idea to look for fall or autumn wear and get a jump on the next season before prices jump through the roof. Boohoo would be a great resource to start with and they have over 2 million Facebook fans so they must be doing something right!

By doing this you’re also going to have a chance to transition effortlessly into the next season without waiting for your online order to arrive – your wardrobe will be ready when you are. It’s a bit of a “pro-move”, but it’s definitely going to help you save a lot of money and a lot of aggravation going full works, that’s for sure.

Fall in love with social media (especially Instagram)

If you are digging for inspiration and just aren’t finding anything that really drives you wild, jump on Instagram and just let your fingers do the walking.

Social media is fantastic for opening up all kinds of inspiration in the fashion department that we might not have ever come across before, letting us know what the fashion latest trends are so that we know exactly what to stay on the lookout for. Skirts, shoes, tops, color combinations and the newest upcoming designers (many of which are sold at Burlington Coat Factory) are all found by hunting through celebrity profiles and are usually a sign of what’s to come.

A regular social media poster that we, along with a few million others follow, is Paulas Choice who are always ahead of the game. With constant posts on mens and womens fashion, Ralph Lauren is a great source for finding out what’s coming up in the fashion world.

Instagram in particular is fantastic because it is all about pictures and short videos, giving us a better look at the dresses or the fashion pieces that we are thinking about snapping up. Not only that, but you’ll also have the chance to contact the person wearing the clothes that you are excited about directly so that you can ask them where you can get your hands on the outfit yourself.

Finally make sure you keep an eye out for the latest accessories, including jewelry. The small things can make all the difference and it’s easy to carry from season-to-season. Zales is one of our favorite online fashion accessory stores and they have a huge fan base who can back us up.

It doesn’t get any better than that!

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